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PRESTIGE – As LCI announced in September, a new Apple store will open in the Ellissey field. It will be held on Sunday, November 18th. In France, this will be the main grocery store since the end of Okrozzi, the first time opened to the Carrousel du Louvre.
– Melinda DAVAN-SOULAS
The palisades have fallen, the decorated windows finally appeared this morning on Friday morning. Thus, Apple has officially confirmed the upcoming opening of its new store in Paris, 114 avenue des Champs-Elysees. As we announced in September, the orange brand opted for the end of the year, just before November 22nd, the most beautiful avenue of light in the world to uncover it. It will be held on Sunday, November 18, at 12:00.
Like its recent conference in New York, including the iPad Pro and MacBook Air, Apple has re-elected creativity as a statement by Apple Champs-Elysees. "A unique creative space in which everyone will be called to revive with the most important ideas", then we promised that 44 colored characters in the action decorated the five-level windows of Vilnius Street corner. Each of them shows photography, music, computer coding, art, or even design choices. As many topics will be offered indoors, in addition to the usual long-term spreadsheets that distribute the brand's main products.
After several years of work and building, which is believed to be a gold price (roughly 14 million euros a year), Apple Champs-Elysées, at 505th place, discovered by a Californian company in the world, should devote several levels to the store, the rest of Apple employees. It will become Apple's leading store in France, quantifiably replacing the Carrousel du Louvre store, which was first opened in France nine years ago, but was concluded at the end of October.
The store, whose design was entrusted to Foster + Partners, would have 100% pure energy, as well as its worldwide partners, from San Francisco to the last open Kyoto or London Regent Street, Dubai and Market. Saint-Germain (see the video clip above), created according to the latest models.
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