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Optimize the supply side and promote a steady increase in consumption – Chinese economic times, consumer demand, car consumption, this power – China Economic Times

2019-01-31 00:24:24 Source: China Economic Times

Recently, the National Development and Reform Commission, the Ministry of Industry and Information Technology, the Ministry of Civil Affairs, the Ministry of Finance, the Ministry of Housing and Rural Development, the Ministry of Transport, the Ministry of Agriculture and Rural Affairs, the Ministry of Trade, the National Health and Health Commission and the National Market Surveillance Authority. "Optimized supply deployment to promote robust consumption growth and a strong local market (2019)" (hereafter "Implementation Plan") proposes to drive companies to follow the general trend of improving household consumption, accelerating transformation and modernization, and improving supply quality. And the level of high quality delivery to create a new market demand would better meet people's longer lives, contribute to a strong local market, and contribute to a steady increase in consumption.

Policy makers have strongly supported the steady increase in consumption in recent years, but together with consumption figures in recent years, the impact of supply quality and household income and increasing pressure on various factors have not led to continued strong growth in the past. Statistics show that consumption reached only 9% year-on-year in 2018, but experts interviewed by China's Economic Times reporter believe that the lack of optimism in consumption growth reflects the fact that revenue growth is not as expected, which in turn leads to unwillingness to consume more . That is why measures and policies to promote consumption are needed from the point of view of constant consumption growth.

Significantly gaining the potential for consumption in six aspects

Prolonged consumption promotion practices to promote economic growth are widespread in China, and its logic is to stimulate production and sales growth in the short term by releasing consumer demand, and then to pursue the overall direction of the economy. However, the effect is a problem that cannot be ignored, while the previously demanded consumer demand is unsustainable and will inevitably lead to a further decline in consumption and a decline in the production and trade market.

On the basis of these concerns, the policy of promoting consumption at national level has been cautious in recent years and efforts have been made to strengthen supply-side structural reforms, releasing a strong signal from the supply side. In April 2018, the National Development and Reform Commission had clearly stated that it would follow the supply-side structural reform as the main line, build a modern economic system, stimulate new vitality, promote innovation and improve the consumption promotion system and effectively promote consumption for the economy. The essential role of development. "Obviously, this requirement is also clearly reflected in the implementation plan.

The "Implementation Plan" solved the "further optimization of supply" of six aspects of car consumption, short-term consumption of urban consumption, improvement of rural consumption, promotion of new products, expansion of supply of quality products and services, and improvement of the policy framework to optimize the consumer market environment. Demand. It is not difficult to find that the consumption and consumption of cars in urban and rural areas are traditional points of consumption, while the last three points are designed to provide power on the supply side and to promote new consumption points.

"Taking into account the new features of consumption, releasing the consumption of ties, promoting the growth of new supplies and docking, and finally solving a new pace of development, not only the objective requirements of the supply-side structural reform, but also the economy in the new normal economy. National Development and Reform Institute of the National Development and Reform Commission Jia Ruoxiang, Deputy Director of the Regional Development Research Office, in an interview with China Economic Times report that the traditional consumer industry wants to continue to use its strength. The market environment needs to be further improved through institutional mechanisms such as institutional mechanisms. , it also helps to take the lead in consumption, accelerates the growth of new supplies, thus contributing to higher levels of supply and demand contradiction stimulus for economic and social development.

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